We collect the following information:
- Information that your browser routinely shares with websites.
- Personal information that you provide us on a voluntary basis.
- If you use the mobile version of this Site, it may use geographic information temporarily collected from your mobile device to find participating stores in your area.
We use and disclose the information we collect for the following purposes:
- To provide information, services and products that you request.
- To help us improve this Site, understand our customers and their preferences, and to market our products and services.
- To protect our business interests or the rights of others, when required by law, to cooperate with law enforcement, or in connection with the sale or merger of all or part of our business.
This Site uses the following types of tracking technology:
- Cookies, web beacons and similar technology tracks movement across this Site and keeps track of our registered users and their preferences.
- We may use third party contractors to perform analytics services on this Site. We currently use Google Analytics. To understand how Google Analytics collects and processes data, please visit www.google.com/policies/privacy/partners/.
- If advertising services place ads on the internet for us, they may use tracking technology. We do not share your personal information with these services.
Other details about our practices:
- You can update your online account information at any time.
- We do not intend to collect information from children under the age of 13.
HOW WE COLLECT INFORMATION
Information Provided by your Web Browser
This Site provides information about us and the products and services we offer. You do not need to provide us with any personal information if you simply want to browse through this Site and learn more about our stores, our products and our services. Like many other websites, we may record information that your web browser routinely shares, such as your browser type, browser language, software and hardware attributes, the date and time of your visit, the website from which you came, the geographical location of the Internet Protocol address and the pages on this Site that you visit. This will generally be anonymous data that we collect on an aggregate basis. We will not try to associate anonymous data with the personal information that you provide to us, except to investigate apparent fraud or a threat to this Site, our business or our users.
Personal Information that you Provide
We may also collect personal information that you choose to provide to us on a voluntary basis. When we ask for your personal information, it is so that we can provide a product or service to you and communicate with you about those products and services. For example, you can register on this Site by providing us with your name, address, telephone number and e-mail address, and then elect to receive marketing communications or purchase products from us. It will always be your choice whether to provide your personal information in order to take advantage of these features.
We may also offer certain social networking features on this Site, such as the opportunity to post comments or opinions about our products and services. If you choose to submit your comments or opinions, keep in mind that these will be available to the general public and are not subject to any privacy.
Additional Information Collected from Mobile Devices
We may also operate a version of this Site specifically designed to work with mobile devices. The mobile Site may include a feature that uses geographic location information provided by your mobile device to identify stores in your vicinity. We do not collect or store your geographic information except to temporarily provide this service.
WHAT WE DO WITH THE INFORMATION WE COLLECT
We will generally use the information that we collect to help us operate this Site, to provide requested products and services, to help us understand our customers and their preferences, and to market products and services to you in which we believe you may be interested. The following provides a more specific discussion of our uses and disclosures of the information that we collect. We will seek your consent before we use your personal information for any other purposes.
Your Contact Information
When you provide us with your contact information, we will use that information to provide services related to this Site. For example, if you purchase products from this Site, we will use your mailing address to ship your order. We may also send you e-mail messages confirming your order or reporting on the status of your order.
If you register on this Site, we give you the option to add your e-mail address to one or more marketing lists. You may change your preferences or opt out of all e-mails at any time by clicking on the "unsubscribe" link found at the bottom of each e-mail.
We maintain a database about our customers and Site users that allows us to (i) analyze and monitor consumer and customer activity, (ii) promote and support our products and services, and (iii) develop a knowledge base regarding our web site users and customers.
We may combine the individually identifiable information that we collect from this Site with information collected through any customer loyalty programs that we may run from time to time. For example, if you have signed up to receive e-mail messages, we may use information from the customer loyalty program to deliver offers or coupons tailored to your needs.
Payment for Services
If you purchase any products through this Site, like any other retailer we will have to provide your credit card information to our credit card processor and authenticator for payment purposes, and your name and address to the company that ships our merchandise.
Information Shared with our Business Partners
Statistical Analyses if Data
Business Operations, Law Enforcement and Legal Actions
We may release your information without prior notice when we believe it is appropriate to prevent fraud; to comply with law or to cooperate with law enforcement activity or other governmental request; to respond to subpoenas, court orders or administrative agency requests for information; to enforce our policies; to protect the rights, property and safety of our business and of others; or when required or otherwise permitted by law. For example, we may share information with law enforcement to reduce the risk of fraud or if someone uses or attempts to use this Site for illegal reasons. If there is a sale or merger of the company, division or business unit that operates this Site, we may also transfer the information we have collected in connection with such sale or merger.
USE OF TRACKING TECHNOLOGY, INCLUDING COOKIES
You can manage these cookies. For example, you can configure your browser to accept all cookies, reject all cookies, or notify you when a cookie is set. If you disable cookies, however, it may interfere with the functionality of this Site and you may not be able to use all of this Site's features.
We may also use web beacons or similar technology to help us track the effectiveness of our communications. A web beacon (also known as an action tag, a clear gif or pixel tag) is a pixel image embedded in a website page used to transparently collect information. For example, we may use a web beacon to count the number of visits to the pages of this Site. If you have signed up to receive any of our e-mail newsletters, we use similar technology to count how many recipients have opened the message and clicked on one of its links.
We may offer a version of this Site specifically designed to work with a mobile device. If so, we may store information relevant to your use of the mobile site on your device's local storage.
HOW WE PROTECT YOUR DATA
We use commercially reasonable means to protect the integrity of this Site and limit access to your personal information. We limit access to your personal information to those who have a legitimate need to use the information. If you have set up a user name and profile, you should be sure to protect your user ID and password to prevent others from being able to access this Site in your name. We cannot provide absolute assurances against, and will not be liable for, breaches of confidentiality due to system failures or unauthorized access by third parties. We cannot ensure or warrant the security of any information that you transmit to us by e-mail and you do so at your own risk.
THIRD PARTY WEBSITES
CHANGES TO YOUR INFORMATION
We recognize that you may need to correct or update the personal information that you previously provided us. You can update your online account information with us at any time by clicking on the "My Account" link found in the bottom right corner of this Site. To request that your information be corrected or updated by us, please contact us at firstname.lastname@example.org.
DATA INTEGRITY AND RETENTION
DO NOT TRACK
While this Site is available for all to come visit, you must be at least 13 years old to register on this Site or to purchase products through this Site. We will not knowingly collect information about children under the age of 13. If you are under the age of 13, please do not register as a user and do not submit your personal information. If you are a parent who believes that we have collected information about a child under age 13, please contact us at email@example.com or (423) 650-8935 with your child's name and address, and we will be happy to delete the information we have about your child from our records and provide information in accordance with the Children's Online Privacy Protection Act.
YOUR CALIFORNIA PRIVACY RIGHTS
For California residents: We may share your personal information with affiliated third parties, some of which do not share the Vertical Lures name, for their direct marketing purposes. As this category of affiliate is considered an unaffiliated party under California law, you may request information about our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please contact us at firstname.lastname@example.org.
CHANGES TO THIS POLICY
If you believe that personal information you have shared with us has been misused, or if you have any questions or comments about our policies and practices, please contact us at email@example.com. Your comments and suggestions about this Site are always appreciated.
Effective Date: September 7, 2017